44 of the best road cycling apparel brands in 2024

Welcome to our comprehensive guide on the world of road cycling apparel! Whether you’re a seasoned cyclist or just starting to pedal into this exciting sport, understanding the variety of clothing brands available is crucial. This post aims to give you a detailed overview of some of the key players in the industry. From well-established giants to up-and-coming innovators, each brand has its unique story, product line, and niche in the market. What you won’t find here are some clothing ranges from bike manufacturers, except for those who have made a name for themselves over the years and now have a large portfolio.

So, let’s gear up and dive into the world of road cycling apparel!

1. 7MESH
2. AGU
3. ALÉ CYCLING
4. ASSOS
5. BIORACER
6. CAPO
7. CASTELLI
8. CUORE
9. CRAFT
10. DE MARCHI
11. DHB
12. EKOÏ
13. ENDURA
14. GIORDANA
15. GOBIK
16. GONSO
17. GORE WEAR
18. ISADORE
19. LA PASSIONE
20. LE COL
21. LOUIS GARNEAU
22. MAAP
23. NALINI
24. NORTHWAVE
25. PARENTINI
26. PAS NORMAL STUDIOS
27. PEARL IZUMI
28. PEDALED
29. PISSEI
30. POC
31. PRIMAL WEAR
32. RAPHA
33. ROSE
34. RYZON
35. Q36.5
36. SANTINI
37. SHIMANO
38. SIROKO
39. SPECIALIZED
40. SPORTFUL
41. STRAEDE
42. VAUDE
43. VAN RYSEL
44. VOID

7MESH 🇨🇦

Origin: Canada
Bike Clothing since: 2013

Story:
7mesh was started by a group of passionate cyclists in Squamish, Canada, aiming to revolutionize cycling apparel with innovative materials and designs.

USP:
The brand is known for its use of advanced fabrics and a keen focus on creating highly functional and durable cycling wear.

Collection & Bestselling Products:
Their Revelation Jacket and bib shorts are highly regarded for their quality and design.

Professional Teams:
While not a mainstay in the professional cycling circuit, 7mesh appeals to serious cyclists and adventurers.

Price: $$$$
Website: 7mesh.com

AGU 🇳🇱

Origin: The Netherlands
Bike Clothing since: 1966

Story:
AGU began its journey inspired by the Dutch weather, with its founders focusing on creating clothing that can withstand the unpredictable climate. AGU quickly became a pioneer in bike gear, offering a range of products designed for various weather conditions.

USP:
The brand is renowned for its innovative approach to all-weather cycling gear, combining functionality with a Dutch design aesthetic.

Collection & Most Popular Products:
AGU’s bestselling items include their High Summer Collection, known for its breathable fabrics and their Premium Aero line, which is popular among road racers for its wind-cutting designs.

Pro-Teams:
Teams such as Jumbo-Visma have been equipped by AGU, showcasing their apparel on the world stage.

Price Range: $$$-$$$$
Website: agu.com

ALÉ CYCLING 🇮🇹

Origin: Italy
Bike Clothing since: 2013

Story:
Alé Cycling is born out of the experience and style inherent in Italian bike racing culture. The brand prides itself on its vibrant colors and patterns that stand out in the peloton.

USP:
The brand’s distinctiveness lies in its utilization of bold designs and colors, coupled with a commitment to performance and comfort.

Collection & Bestselling Products:
Their PR-S (Pro Racing System) line is celebrated for cutting-edge technological fabrics and fit, adored by both professional and amateur cyclists.

Professional Teams:
Alé BTC Ljubljana is one of the professional women’s teams sponsored by Alé.

Price Range: $$$$
Website: alecycling.com

ASSOS 🇨🇭

Origin: Switzerland
Bike Clothing since: 1976

Story:
Assos of Switzerland was created with the sole purpose of bringing the most technically advanced apparel to the racing world, inventing the first Lycra® cycling shorts used in the Olympic Games.

USP:
Assos is synonymous with high-quality, precision-engineered cycling gear, often credited with many “firsts” in the cycling apparel industry.

Collection & Bestselling Products:
Known for their S7 and Mille GT lines, Assos provides a range of products that cater to both competitive and recreational cyclists, focusing on comfort and aerodynamics.

Professional Teams:
Historically, Assos has provided kit for teams such as BMC Racing Team.

Price Range: $$$$-$$$$$
Website: assos.com

BIORACER 🇧🇪

Origin: Belgium
Bike Clothing since: 1984

Story:
Bioracer started with a focus on the ergonomics of speed, developing custom-fit skinsuits for athletes, which has led them to become a staple in the world of competitive cycling clothing.

USP:
Bioracer’s claim to fame is their pioneering work in aerodynamic bike wear, emphasizing performance improvements through clothing.

Collection & Bestselling Products:
Their Speedmaster TT suit is among the most well-known products, often used by time-trialists and track cyclists for its aerodynamic benefits.

Professional Teams:
Numerous national cycling teams and professional riders use Bioracer for world championships and Olympic events.

Price Range: $$-$$$
Website: bioracer.com

CAPO 🇺🇸

Origin: United States
Bike Clothing since: 2004

Story:
Capo began with a desire to create innovative and stylish cycling apparel, combining European craftsmanship with California creativity.

USP:
Capo prides itself on premium custom cycling apparel that emphasizes fit, performance, and style, often seen in their limited edition series.

Collection & Bestselling Products:
Their custom kits and high-performance bib shorts are especially popular among cycling enthusiasts.

Professional Teams:
While not extensively used by professional cycling teams, Capo is a favorite among club teams and individual cyclists.

Price: $$$$
Website: capocycling.com

CASTELLI 🇮🇹

Origin: Italy
Bike Clothing since: 1876

Story:
Castelli, originating in Milan, has a deep-rooted history in cycling with a legacy dating back over a century. It began with fine tailoring for aristocrats and champion cyclists, gradually evolving into a brand at the forefront of cycling technology and innovation.

USP:
Castelli is renowned for its innovation, such as creating the first aerodynamic Lycra shorts and the infamous Gabba jersey that revolutionized cold-weather cycling gear.

Collection & Bestselling Products:
The Gabba jerseys and Perfetto vests are among their bestsellers, renowned for their excellent balance of warmth, breathability, and water resistance.

Professional Teams:
Castelli is the kit supplier for Team Ineos, formerly known as Team Sky, known for their dominance in the Tour de France.

Price: $$$-$$$$
Website: castelli-cycling.com

CUORE 🇨🇭

Origin: Switzerland
Bike Clothing since: 1989

Story:
Cuore started with a vision to provide custom and high-performance cycling apparel, driven by Swiss precision and quality.

USP:
The brand is distinguished by its custom-made cycling apparel services, focusing on individuality and performance.

Collection & Bestselling Products:
Their custom jerseys and bib shorts are sought after for their personalized fit and comfort.

Professional Teams:
Cuore is a favorite among various professional cycling teams and clubs for its custom-designed kits.

Price: $$$$
Website: cuore.ch

CRAFT 🇸🇪

Origin: Sweden
Bike Clothing since: 1977

Story:
Craft started in Sweden with the goal of producing high-quality functional sportswear. It has made a significant impact in the world of sports clothing, especially in endurance sports.

USP:
Craft is renowned for its exceptional moisture management and thermal regulation technologies, making its garments ideal for varying climatic conditions.

Collection & Bestselling Products:
Their base layers and cycling jerseys are particularly popular for their comfort and technological advancements.

Professional Teams:
Craft is known to outfit various cycling teams and individual athletes in the world of cycling and triathlon.

Price: $$$
Website: craftsportswear.com

DE MARCHI

Origin: Italy
Bike Clothing since: 1946

Story:
Founded in Italy, De Marchi has a rich history in the world of cycling apparel, known for its classic designs and innovative fabrics.

USP:
The brand combines traditional Italian craftsmanship with modern fabric technology, offering both classic and contemporary cycling wear.

Collection & Bestselling Products:
De Marchi is famous for its vintage-inspired jerseys and high-performance bib shorts.

Professional Teams:
Their clothing has been worn by numerous professional cyclists and teams throughout the years.

Price: $$$$
Website: demarchi.com

DHB 🇬🇧

Origin: United Kingdom
Bike Clothing since: 2004

Story:
dhb, launched as the house brand of online retailer Wiggle, focuses on affordable yet high-quality cycling and triathlon wear.

USP:
The brand is known for offering functional and reliable cycling clothing at an accessible price point, making quality apparel available to a broader audience.

Collection & Bestselling Products:
Their Aeron collection, including bib shorts and jerseys, stands out for its balance of performance and value.

Professional Teams:
While not specifically targeting professional teams, dhb is popular among amateur cyclists and triathletes.

Price: $$
Website: dhbsport.com

EKOÏ 🇫🇷

Origin: France
Bike Clothing since: 2001

Story:
Ekoi was founded by a passionate cyclist who saw the opportunity to create a brand that offers custom-made equipment for cyclists, rapidly gaining a solid reputation in the European cycling community.

USP:
The company prides itself on offering personalized gear, allowing customers to choose their own colors and graphics on helmets and glasses, a unique service in the cycling apparel industry.

Collection & Bestselling Products:
Ekoi is well known for its customized helmets and premium eyewear, along with a competitive range of cycling jerseys and bib shorts.

Professional Teams:
Teams such as AG2R La Mondiale and Lotto Soudal wear Ekoi helmets and glasses.

Price: $$-$$$
Website: ekoi.com

ENDURA 🏴󠁧󠁢󠁳󠁣󠁴󠁿

Origin: Scotland
Bike Clothing since: 1993

Story:
Endura began in Edinburgh with the goal of creating no-nonsense, durable, and functional cycling apparel, especially for the demanding conditions of Scotland.

USP:
Endura is celebrated for its rugged and innovative bike wear, particularly admired in the mountain biking and road cycling scenes.

Collection & Bestselling Products:
Their MT500 series and Pro SL road cycling range are highly regarded for their durability and performance.

Professional Teams:
Endura outfits several professional cycling teams, including some World Tour teams.

Price: $$$
Website: endurasport.com

GIORDANA 🇮🇹

Origin: Italy
Bike Clothing since: 1979

Story:
Giordana was born out of a desire to bring Italian craftsmanship and style to the forefront of cycling apparel. It has grown from a small boutique operation into a brand that’s synonymous with quality and performance in the cycling community.

USP:
With a commitment to cutting-edge materials and innovative design, Giordana offers a tailored, almost custom-fit feel across their product line.

Collection & Bestselling Products:
The FR-C Pro line, which stands for “FormaRed Carbon,” is extremely popular, known for its aerodynamic fit and high-end materials.

Professional Teams:
Giordana has a history of sponsoring professional teams, including the UK-based team NFTO.

Price: $$$$-$$$$$
Website: giordanacycling.com

GOBIK 🇪🇸

Origin: Spain
Bike Clothing since: 2010

Story:
Gobik, a Spanish company, emerged from a small region with a big passion for cycling. They quickly distinguished themselves with their distinctive style and commitment to providing quality cycling wear for all levels of riders.

USP:
Gobik stands out for its blend of performance, affordability, and design, aiming to deliver top-tier apparel that’s accessible to a broad audience.

Collection & Bestselling Products:
Among their bestsellers is the CX Pro jersey, celebrated for its aerodynamic fit and lightweight fabrics.

Professional Teams:
Gobik has been the choice for UCI ProTeam Burgos-BH and Continental Team Kern Pharma.

Price: $$$-$$$$
Website: gobik.com

GONSO 🇩🇪

Origin: Germany
Bike Clothing since: 1926

Story:
GONSO started as a hosiery manufacturer and has evolved into one of Germany’s leading cycling shorts specialists, boasting decades of experience in creating high-quality cycling apparel.

USP:
The brand’s commitment to “Perfect. Fit. GONSO.” is demonstrated through its tailored approach, providing a fit for every body type without compromising on performance or comfort.

Collection & Bestselling Products:
GONSO is famous for their cycling shorts and tights, offering products like the GONSO SITIVO, which features different seat pad versions tailored for different body shapes and riding styles.

Professional Teams:
While not widely adopted by professional road cycling teams, GONSO has a strong presence in the amateur and recreational cycling community.

Price: $$-$$$
Website: gonso.de

GORE WEAR 🇺🇸

Origin: United States
Bike Clothing since: 1985

Story:
GORE Wear harnesses the innovative power of W.L. Gore & Associates, known for GORE-TEX, and translates this into high-performance apparel for cyclists and runners, continually pushing the boundaries of fabric technology.

USP:
Renowned for waterproof, windproof, and breathable fabrics, GORE’s cycling apparel offers unparalleled protection against the elements, making it a favorite among outdoor enthusiasts.

Collection & Bestselling Products:
The GORE C7 series, particularly the GORE C7 GORE-TEX Shakedry Jacket, stands out for its lightweight, breathable, and yet completely waterproof qualities.

Professional Teams: GORE does not typically sponsor professional cycling teams but is often the material choice for various team apparel manufacturers.

Price: $$-$$$$$
Website: gorewear.com

ISADORE 🇸🇰

Origin: Slovakia
Bike Clothing since: 2013

Story:
Founded by professional cyclists Martin and Peter Velits, Isadore aims to blend sustainable materials with the pro peloton’s experience to create apparel that stands up to the rigors of high-performance riding.

USP:
Isadore’s use of merino wool and recycled materials showcases their commitment to sustainability without sacrificing the comfort and performance cyclists demand.

Collection & Bestselling Products:
Their Signature series, especially the Merino Membrane Softshell Jacket, is celebrated for its natural thermoregulating and odor-resistant properties.

Professional Teams:
Isadore apparel is not typically used by professional teams, but their ethos resonates strongly with environmentally conscious riders.

Price: $$$$
Website: isadore.com

LA PASSIONE 🇮🇹

Origin: Italy
Bike Clothing since: 2015

Story:
Launched as a direct-to-consumer brand, La Passione came from a desire to disrupt the cycling apparel market with high-quality, Italian-made products offered at fair prices.

USP:
La Passione prides itself on bypassing traditional retail channels to provide premium products directly to consumers, offering high-end Italian craftsmanship at more accessible price points.

Collection & Bestselling Products:
The PSN and Diagonal collections are popular, with products like the PSN Jersey combining technical fabrics and a race-fit cut that appeals to serious riders.

Professional Teams:
While La Passione is not known to outfit any World Tour teams, they have a strong following among competitive amateur cyclists.

Price: $$-$$$$
Website: lapassione.cc

LE COL 🇬🇧

Origin: United Kingdom
Bike Clothing since: 2011

Story:
Founded by professional cyclist Yanto Barker, Le Col is driven by a passion for the sport of cycling and a relentless commitment to producing some of the best performance cycling kit on the market.

USP:
Le Col’s focus on technical excellence and a pro-cycling insight lends a competitive edge to their products, aimed at delivering both performance and comfort.

Collection & Bestselling Products:
The Hors Categorie and Pro collections are particularly well-regarded, offering jerseys and bib shorts that prioritize aerodynamics and rider comfort.

Professional Teams:
Le Col sponsors the professional cycling team Bahrain Victorious, highlighting their presence in the pro peloton.

Price: $$$$$
Website: lecol.cc

LOUIS GARNEAU 🇨🇦

Origin: Canada
Bike Clothing since: 1983

Story:
Louis Garneau, an ex-Olympic cyclist, started his eponymous company with a focus on innovative cycling apparel and gear. His personal experience in competitive cycling has significantly influenced the brand’s development.

USP:
Known for its blend of comfort, performance, and aerodynamics, Louis Garneau apparel is crafted with a cyclist’s needs in mind, from amateur riders to professionals.

Collection & Bestselling Products:
Their Equipe range, particularly the Equipe GT Series jerseys and bib shorts, are popular for their aerodynamic design and comfort.

Professional Teams:
Several professional cycling teams and triathletes use Louis Garneau apparel, valuing its design and performance.

Price: $$$
Website: garneau.com

MAAP 🇦🇺

Origin: Australia
Bike Clothing since: 2014

Story:
MAAP, based in Melbourne, Australia, was established with the aim of bringing a new level of style and performance to cycling apparel. They focus on progressive design and high-quality materials.

USP:
The brand is celebrated for its distinct aesthetic that combines contemporary fashion with high-performance fabrics.

Collection & Bestselling Products:
MAAP is famous for its eye-catching jerseys and bib shorts that stand out for their design and durability.

Professional Teams:
While MAAP is more popular among fashion-forward amateur cyclists, some professional riders also wear their kits for training.

Price: $$$$$
Website: maap.cc

NALINI 🇮🇹

Origin: Italy
Bike Clothing since: 1970

Story:
Nalini has deep roots in the heart of the Italian textile industry, born from the passion of Vincenzo and Claudio Mantovani and has become synonymous with professional cycling clothing.

USP:
The brand is lauded for its custom kit offerings, allowing teams and clubs to design bespoke outfits with a professional touch.

Collection & Bestselling Products:
The Nalini Black Label series is their premium line, offering advanced materials and fit for serious cyclists.

Professional Teams:
Nalini has been a preferred choice for numerous professional cycling teams over the decades, including the past sponsorship of teams such as Movistar Team.

Price: $$$-$$$$
Website: nalini.com

NORTHWAVE 🇮🇹

Origin: Italy
Bike Clothing since: 1993

Story:
Northwave started as a shoe manufacturer in Montebelluna, Italy, and expanded into apparel with the same focus on innovation and design that characterized their footwear.

USP:
Northwave is known for their innovative designs, particularly in cycling shoes, and they bring this same ingenuity to their clothing line, focusing on performance and comfort.

Collection & Bestselling Products:
Northwave’s Extreme series of jerseys and bib shorts are among their bestsellers, boasting cutting-edge technology and materials.

Professional Teams:
They are frequently the footwear choice for many pro riders, and their apparel is also used by various professional cycling teams.

Price: $$$
Website: northwave.com

PARENTINI

Origin: Italy
Bike Clothing since: 1976

Story:
Founded in Tuscany, Italy, Parentini is a brand with a deep passion for cycling, dedicated to creating high-quality, handcrafted cycling apparel.

USP:
The company emphasizes custom tailoring and innovative fabric technologies, ensuring comfort and performance.

Collection & Bestselling Products:
Parentini’s custom jerseys and bib shorts are well-regarded, especially their Mossa line, known for weather resistance.

Professional Teams:
The brand has been chosen by several professional cycling teams, appreciated for its custom kit solutions.

Price: $$$$
Website: parentini.com

PAS NORMAL STUDIOS 🇩🇰

Origin: Denmark
Bike Clothing since: 2014

Story:
The Copenhagen-based brand is the brainchild of Karl-Oskar Olsen, who wanted to merge the worlds of fashion and cycling with apparel that stands out in both functionality and design.

USP:
Pas Normal Studios has positioned itself as a creator of cycling wear that combines high performance with a distinctive Scandinavian aesthetic.

Collection & Bestselling Products:
Their Mechanism line is highly praised for its minimalistic design and superior quality, appealing to riders looking for performance gear with a fashion-forward edge.

Professional Teams:
While they do not officially sponsor any World Tour teams, their apparel is a favorite among style-conscious cyclists, including competitive riders.

Price: $$$$-$$$$$
Website: pasnormalstudios.com

PEARL IZUMI 🇯🇵

Origin: Japan
Bike Clothing since: 1950

Story:
Pearl Izumi was founded by Kinji Shimizu, who began by producing cycling jerseys for his son, a promising racer. The brand has since grown from a small operation in Tokyo to an internationally recognized name in cycling apparel.

USP:
Known for balancing innovation with tradition, Pearl Izumi emphasizes durability, comfort, and style. Their BioViz® reflective technology for visibility is a standout feature.

Collection & Bestselling Products:
The brand is renowned for its cycling jerseys, shorts, and shoes, offering both performance and casual cycling wear.

Professional Teams:
While not exclusive to specific pro teams, Pearl Izumi is widely used in the cycling community, including by competitive cyclists.

Price: $$$
Website: Pearl Izumi

PEDALED 🇯🇵

Origin: Japan
Bike Clothing since: 2007

Story:
Pedaled began with the vision of creating apparel that works equally well on and off the bike, fusing Japanese attention to detail with Italian craftsmanship.

USP:
Their unique selling proposition is the versatility of their clothing, offering cyclists gear that’s as functional on a bike ride as it is stylish for a post-ride café stop.

Collection & Bestselling Products:
Pedaled’s Kaido jersey has garnered attention for its blend of technical features and a casual aesthetic.

Professional Teams:
Not traditionally associated with professional cycling teams, Pedaled appeals more to the urban and adventure cycling scenes.

Price: $$$$
Website: pedaled.com

PISSEI 🇮🇹

Origin: Italy
Bike Clothing since: 1978

Story:
Rooted in the heart of Tuscany, Pissei was born from a desire to create cycling apparel that embodies the passion of Italian cycling culture and craftsmanship.

USP:
Pissei prides itself on innovative fabrics and a race-bred fit, designed to perform at the highest levels of the sport.

Collection & Bestselling Products:
Their Gran Fondo and Peleton collections have been well received, offering a balance between aerodynamics and comfort.

Professional Teams:
Pissei has a history of providing kits for professional teams, particularly within the Italian racing scene.

Price: $$$
Website: pissei.com

POC 🇸🇪

Origin: Sweden
Bike Clothing since: 2005

Story:
POC started with the mission to protect lives and reduce the consequences of accidents for athletes and anyone inspired to be one, branching into apparel with a focus on safety and functionality.

USP:
Safety is at the core of POC’s design philosophy, with their cycling clothing incorporating reflective elements and high-visibility colors without compromising on performance.

Collection & Bestselling Products:
The AVIP and Essential collections are particularly notable, offering advanced protection and ergonomic design.

Professional Teams:
POC provides gear to several cycling teams, most notably in the mountain biking circuit.

Price: $$$$
Website: pocsports.com

PRIMAL WEAR 🇺🇸

Origin: USA
Bike Clothing since: 1992

Story:
Primal Wear was founded in Colorado with the aim of providing creative, unique cycling apparel. The brand quickly stood out for its vibrant and innovative designs.

USP:
Primal Wear is known for its bold graphics and designs, catering to cyclists who want to make a statement. They also focus on using eco-friendly materials and processes.

Collection & Bestselling Products:
Their eclectic jerseys and coordinated cycling kits are bestsellers, celebrated for both style and performance.

Professional Teams:
Primal Wear is more popular among amateur and recreational cyclists than professional teams.

Price: $$$
Website: primalwear.com

Q36.5 🇮🇹

Origin: Italy
Bike Clothing since: 2013

Story:
Q36.5 is an Italian cycling apparel company founded by Luigi Bergamo, after accumulating extensive experience in the cycling clothing industry. The brand name, Q36.5, stands for “Quaranta Sei e Cinque” in Italian, which translates to “Forty Six and Five” in English, referring to the ideal body temperature in Celsius for peak performance. The brand is dedicated to pioneering next-generation cycling wear, focusing on lightweight, high-performance garments.

USP:
Q36.5 differentiates itself through its commitment to creating ultra-lightweight cycling gear that does not compromise on thermal regulation or comfort. The brand’s use of unique materials and technologies aims to keep riders comfortable and performance-optimized in all weather conditions.

Collection & Bestselling Products:
The brand is renowned for its Essential Collection, which includes the highly acclaimed Vented Climber’s Jersey, known for its exceptional breathability and moisture-wicking properties.

Professional Teams:
While Q36.5 focuses primarily on high-end consumer markets rather than professional team sponsorships, their apparel is favored by competitive and serious recreational cyclists worldwide.

Price: $$$$-$$$$$
URL: q36-5.com

SANTINI 🇮🇹

Origin: Italy
Bike Clothing since: 1965

Story:
Santini SMS was established by Pietro Santini who took over a small knitting workshop to produce quality cycling wear, driven by his deep passion for cycling and design. The company has remained family-owned and operated, emphasizing craftsmanship and technological innovation right from the start.

USP:
Santini prides itself on manufacturing all of its products in-house in Italy, ensuring every piece of apparel meets high standards of quality and ethical production. The brand is renowned for its dedication to comfort, fit, and durability, catering to both professional athletes and recreational cyclists.

Collection & Bestselling Products:
Their most popular products include the Redux line of high-performance, aerodynamic jerseys and bibs, and the UCI Rainbow line, which includes the iconic rainbow stripes symbolic of world champions.

Professional Teams:
Santini SMS is the official supplier of the UCI and numerous national teams, as well as professional teams like Lidl-Trek and GreenEDGE Cycling.

Price: $$$$
URL: santinicycling.com

RAPHA 🇬🇧

Origin: United Kingdom
Bike Clothing since: 2004

Story:
Rapha was established in London with a vision to create the finest cycling clothing and accessories in the world, inspired by the sport’s rich heritage.

USP:
Rapha combines timeless style with luxury materials and an intense focus on the cycling experience, from the professional athlete to the casual weekend rider.

Collection & Bestselling Products:
The Classic and Pro Team collections are iconic, offering a blend of classic aesthetics with modern performance materials.

Professional Teams:
Rapha has been a kit supplier for various pro teams, including Team Sky (now INEOS Grenadiers).

Price: $$$-$$$$$
Website: rapha.cc

ROSE 🇩🇪

Origin: Germany
Bike Clothing since: 1907

Story:
ROSE Bikes, a family-run business, has its roots in a small German workshop. It has evolved into an internationally recognized brand synonymous with quality and performance in the biking industry.

USP:
ROSE stands out with its direct-to-customer sales approach, offering personalized service and products tailored to individual needs.

Collection & Bestselling Products:
Their bib shorts and jerseys are praised for their comfort and durability, aligning with the brand’s commitment to quality.

Professional Teams:
ROSE doesn’t outfit professional cycling teams but is favored by competitive and recreational cyclists alike for its customizability.

Price: $$-$$$
Website: rosebikes.com

RYZON 🇩🇪

Origin: Germany
Bike Clothing since: 2016

Story:
Ryzon is a brand born out of a passion for endurance sports and a desire to create performance-oriented apparel for triathletes and cyclists.

USP:
The company’s focus on sustainability and high-quality technical fabrics sets them apart, with an ethos of responsible production and enduring design.

Collection & Bestselling Products:
The Myth Aero Sleeve Tri Suit has become a staple for triathletes, reflecting the brand’s commitment to aerodynamic and innovative apparel.

Professional Teams:
Ryzon does not currently sponsor major professional teams but has a growing presence in the triathlon community.

Price: $$$$
Website: ryzon.net

SHIMANO 🇯🇵

Origin: Japan
Bike Clothing since: 1990s

Story:
Shimano, primarily known for its dominance in cycling components, extended its engineering expertise to develop performance cycling wear.

USP:
Shimano apparel is designed with the same precision and attention to detail that they apply to their components, offering synergy between clothing and gear.

Collection & Bestselling Products:
The brand is known for its all-weather jackets and performance shoes, underpinning its commitment to functional and technical wear.

Professional Teams:
Shimano supplies components to numerous professional teams and also provides technical wear to some, though they’re more known for their gear.

Price: $$-$$$
Website: bike.shimano.com

SIROKO 🇪🇸

Origin: Spain
Bike Clothing since: 2016

Story:
Siroko is a relatively new player in the market, starting as a family business with the goal to offer high-quality cycling gear at an accessible price point.

USP:
The brand emphasizes stylish designs and functional materials, targeting a market of cyclists who want performance without breaking the bank.

Collection & Bestselling Products:
Their Siroko Tech K2 cycling sunglasses have become a hit for their style and functionality.

Professional Teams:
While not currently linked to Pro teams, Siroko is gaining popularity among cycling enthusiasts and amateur racers.

Price: $$
Website: siroko.com

SPECIALIZED 🇺🇸

Origin: United States
Bike Clothing since: 1979

Story:
Specialized was founded by Mike Sinyard, who began by importing Italian bike parts and soon moved into creating his own bike components, leading to a full range of cycling products including apparel.

USP:
As a brand created by cyclists for cyclists, Specialized emphasizes innovation and technology across their product lines, including their apparel.

Collection & Bestselling Products:
Their SL Pro Jersey and bib shorts are renowned among riders for their fit and comfort.

Professional Teams:
Specialized outfits numerous professional cycling teams with both equipment and apparel, including Deceuninck–Quick-Step and Bora–Hansgrohe.

Price: $$$-$$$$
Website: specialized.com

SPORTFUL

Origin: Italy
Bike Clothing since: 1973

Story:
Sportful started in Italy as a skiwear manufacturer and gradually expanded into cycling apparel, driven by the founder’s passion for sports.

USP:
Sportful is known for high-quality materials and technical garments that cater to both professional and amateur cyclists. They blend style with performance seamlessly.

Collection & Bestselling Products:
Their Fiandre line, designed for harsh weather conditions, and the BodyFit Pro range are highly regarded in the cycling community.

Professional Teams:
Sportful has a strong presence in professional cycling and has outfitted several renowned cycling teams.

Price: $$$$
Website: sportful.com

STRAEDE 🇩🇪

Origin: Germany
Bike Clothing since: 2023

Story:
Straede is a young brand that was founded in Cologne, Germany by two cycling enthusiasts.

USP:
The main focus is on a simple and minimalist design. True to the motto: less is more.

Collection & Bestselling Products:
On their website you can find bundle offers (bib shorts + jersey) at a fair price.

Professional Teams:
Due to the young age of the brand, it is not yet really known for its collaboration with professional teams.

Price: $$$
Website: straede.cc

VAUDE 🇩🇪

Origin: Germany
Bike Clothing since: 1974

Story:
Vaude began as a small family business in the southern German Alps, founded by Albrecht von Dewitz. The brand has grown to become a well-respected name in outdoor and cycling apparel.

USP:
Vaude sets itself apart with a strong commitment to sustainability and environmental responsibility, using eco-friendly materials and production processes.

Collection & Bestselling Products:
They are known for their technical mountain biking apparel and durable waterproof jackets.

Professional Teams:
Vaude does not typically sponsor professional road cycling teams, focusing more on the mountain biking and outdoor sectors.

Price: $$$
Website: vaude.com

VAN RYSEL (DECATHLON) 🇫🇷

Origin: France
Bike Clothing since: 2018

Story:
Van Rysel is Decathlon’s cycling brand, developed to provide high-quality gear that’s accessible to all levels of cyclists, from beginners to advanced riders.

USP:
The brand’s unique selling point is its affordability without compromising on the performance and quality that more experienced cyclists look for.

Collection & Bestselling Products:
Their Ultra RCR CF road bike has received praise, and their range of cycling clothing is known for being great value for money.

Professional Teams:
Van Rysel does not outfit professional teams but is popular among amateur cyclists for its balance of quality and price.

Price: $$-$$$
Website: decathlon.com

VOID 🇸🇪

Origin: Sweden
Bike Clothing since: 2014

Story:
Void, started by passionate cyclists, aimed to fill a ‘void’ in the market for high-performance, stylish cycling wear. The brand combines Scandinavian design with technical expertise.

USP:
Known for its minimalistic design ethos and attention to detail, Void offers functional yet stylish cycling apparel.

Collection & Bestselling Products:
Their jerseys and bib shorts, praised for their modern aesthetics and functionality, are popular among cyclists.

Professional Teams:
Void is more commonly seen in the amateur cycling scene than among professional teams.

Price: $$$
Website: voidcycling.com

We hope this exploration of various road cycling apparel brands has provided you with a clearer understanding of what the market has to offer. If you think we’ve forgotten a brand, let us know!

Each brand brings something unique to the table, and finding the right fit for your needs and budget can significantly enhance your cycling experience. Remember, the perfect cycling gear is about comfort, performance, and style, and there’s a brand out there that meets your specific requirements.

For more insightful content and to stay updated on the latest trends and tips in the world of cycling, don’t forget to explore the rest of our site. We encourage you to subscribe to our newsletter for regular updates and expert advice delivered straight to your inbox.

And if you’re looking to tailor your bike to perfection, be sure to check out our detailed comparison tool. This powerful resource is designed to assist you in finding the perfect components for your road bike. With our extensive database and detailed search filters, you can compare technical specifications and make informed choices about the components that will best suit your riding style and preferences.

Thank you for joining us on this journey through the world of road cycling apparel. Keep pedaling, and let’s make every ride a great one!